We receive a lot of emails from clients on how to write the best sales converting copy on their sites to ensure maximum conversion.  Below is a list of our top 10 tips on how to effectively write online sales copy that should apply to anyone asking for assistance on the topic of writing effective online sales copy:

1. Load speed of your page is not only important for search engine optimization but also for sales conversion.  When writing your online sales copy make sure that the page itself will load quickly so site visitors will wait for page load to even read your sales copy.  If they have to wait they will leave before reading.
2. Always write the sales copy from the customer’s point of view. After writing your online sales copy read it after asking yourself Why does this matter or help the customer?  If you can’t answer that question then rewrite the sales copy.    Continue reading ‘10 Tips on how to write effective online sales copy’
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