The iClick Solutions internet marketing team dedicates countless hours (probably too many) reading internet marketing news, updates and using all this knowledge to create innovative ideas for our clients each and every day.
Each week we are going to highlight the best internet marketing news that we have seen you may have missed and should read. Makes sure to subscribe to iClick Solutions RSS, via email on the right sidebar and / or connect with us on Facebook so you don’t miss out on these weekly internet marketing updates and learn how to leverage internet marketing and social media to connect with your customer online.
For the week of Monday, May 31, 2010 here are iClick Solutions Best Internet Marketing winners that you want to make sure you read:
- Mobile Shopping Doubles in 2010 by eMarketer – Mobile commerce has been slow to catch on. According to Multichannel Merchant, four in five multichannel retailers have no m-commerce presence. But while consumer usage of mobile shopping is still relatively low, it is increasing, prompting firms such as Coda Research Consultancy to predict a doubling of m-commerce revenues in the US this year, to $2.4 billion. There has also been a doubling in usage of mobile shopping, according to PriceGrabber.com’s “Smartphone Shopping Behavior” survey.
- Online Reputation Management is Easier by Joe Hall – Well it’s not as easy as writing silly poems. But it’s probably easier than capping underwater oil spills. And, apparently it’s easier than umpiring a baseball game. But one thing it is most definitely easier than it is: off-line reputation management. Yup that’s right there’s a difference between online reputation management and reputation management done off the Internet. While many of the same tactics and underlying strategies are used, the situation is oftentimes approached and handled in a completely different format.
- Top 5 Trends in Banner Marketing for 2010 by Majon International – Internet marketers may not be espousing the untold riches that banner advertising can bring any more – the era when a cost-per-click model was a revolution in advertising is actually pretty far gone! However, smart Internet marketers have definitely not left banner marketing behind! There are still plenty of people making plenty of sales, and building positive brand recognition through banner marketing. Today we check out the top 5 trends to watch in designing banners for 2010.
- Google Now Comes In Your Favorite Flavors by SEO and Tech Daily – Over the past few months, some subtle changes have been main to the main Google Search page, most notably a flattening of the Google logo and font size changes. The page remained plain, simple and easy-to-use. Assuming you’re not using a personalized version (ala Firefox, private branded portals, or numerous Linux builds), you’re greeted with a simple logo and search bar. Google’s ‘universal search’ fades in at the top.
- Top 10 Twitter Trends This Week [CHART] by Matt Silverman – Korean boy band Super Junior takes the top spot on this week’s list, demonstrating once again that Twitter is truly an international affair. And in classic Twitter form, international diplomatic crises rank right up there with pro sports upsets as the most talked about topics on the network. And if you’re concerned about Justin Bieber (as we all certainly are), rest assured, he jumps back into the trend party at number seven.
- How to Build a Successful Business With a Small Audience by Jonathan Mead – More subscribers. More traffic. More followers. It’s easy to get caught up in the race for more. More is better, right? We all want our businesses and blogs to grow. But not all growth is ideal or even beneficial. Sometimes blind growth can be harmful. More contacts and more eyeballs doesn’t always mean better eyeballs. Would you rather have 1,000 people’s eyes completely glued to everything you do, or 100,000 with an attention span rivaling a fruit fly on amphetamines?
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