The internet marketing team at iClick Solutions spend countless hours reading internet marketing news, updates and using all this knowledge to create innovative ideas for our clients.
Each week we are going to highlight the best internet marketing news that we have seen you will not want to miss. Makes sure to subscribe to iClick Solutions RSS, via email on the right sidebar and / or connect with us on Facebook so you don’t miss out on these weekly updates and learn how to leverage internet marketing and social media to connect with your customer online.
For the week of Monday, May 3, 2010 here are iClick Solutions Best Internet Marketing winners that you want to make sure you read:
1. Which is Better for Online Marketing? Facebook or Twitter? – Well, according to SearchEngineJournal.com, it’s Facebook. Some other experts disagree. According to a Chadwick Martin Bailey, Twitter was more hip back in 2008, when it was smaller. In fact, a chart shows that the microblogging network actually stagnated in the second half of 2009. Comparing keyphrases like “Twitter marketing” and “Facebook marketing,” it’s plain to see that there is much more interest in the latter than the former, despite the fact that most corporate discourse with regards to online marketing is focused on Twitter, and not Facebook.
2. Google Search Gets a Major Overhaul – After months of testing and speculation, Google is finally releasing the next edition of Google search to the public, complete with a left-hand menu bar and even an update to the well-known Google logo.
3. Facebook Chat Down for Maintenance Following Privacy Lapse – The feature was presumably disabled following a report that exposed a Facebook security bug that allowed users to access and view friends’ live chats, friend requests and friends in common.
4. McDonald’s to Use Facebook’s Upcoming Location Feature – Facebook is preparing to launch location-based status updates for its users. But the social network is also planning to offer it to marketers, including McDonald’s.
5. When to Respond to Negative Buzz – Denise Zimmerman, President and Chief Strategy Officer of NetPlus Marketing Inc. is a 25-year marketing veteran. Denise Zimmerman has spent the past 18 years focusing on the digital landscape and best-practice applications in marketing, advertising and communications. She spoke with eMarketer Senior Analyst Jeffrey Grau about the options retailers have in responding to negative buzz on social media sites.
6. Apple Has Sold 1 Million iPads – Apple has officially confirmed it has sold 1 million iPads. The company sold its one millionth iPad on Friday, April 30, just 28 days after the device’s release.
7. Website Speed Now A Ranking Factor - Last year, Google had mentioned that eventually site speed would become a factor in how they rank sites in their algorithm. Well the time is here because Google officially announced it. However be smart, don’t sacrifice relevance and quality for speed because even Google says it will have little impact.
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