Social Media Marketing should be about how to bring you closer to your customers and your customers closer to you. That is where iClick Solutions will step in and help guide you through the social media marketing jungle. Social Media is about how people engage, participate and share online their experiences through technology with words, pictures, video and audio. It may be a review on Yelp, sharing a video on Facebook, or tweeting about a great website they found interesting
At iClick Solutions we have a lot of fun (ok, sometimes too much) with social media marketing.
Whether you already have or need help with creating a company Facebook page, Linkedin page, Twitter account, and/or corporate blog, our social media strategy will help your company define your social media goals, gain valuable insight into your visitor's behavior, and develop the right message and plan to build a loyal customer base. Our social media marketing plan includes but not limted to the following social media marketing services:
Social media audit - In-depth analysis of your site’s presence across the various social networks and a strategy for ways to improve it.
Reputation Management - we will monitor what people are saying about your brand and your competition, where there is opportunity to improve and how best to engage wtih your customer.
Social Media Messaging - Developing what your message will be for social media sites and what quality content is needed for each social media site or tool
Social Media Competitive Analysis - Is your competition doing an incredible job with videos, blogs, linkbait, widgets or community building?
Social Media Profiles Set Up and Maintainance- We will identify the social networks where you should be participating and create a consistent brand look and feel for each social media page/profile. We’ll also help you create and manage your own social media profiles to attract visitors and leverage the two-way conversation.
Link Building Through Social Media - Establishing link building tactics
Blog design, setup and/or optimization - Leveragin a blog is a great way to drive prospective customer engagement to your business. However, a blog that is not setup correctly won’t attract readers or bring you the search engine benefits you’re after. We will help you select the best blogging system, set you up, and ensure your have the best chance of search engine rankings.
Now that being said before we get into all the fun tactics as an organization who is considering social media marketing you need to stop thinking of this as a campaign or channel. Social media marketing is really so much more than marketing. You first need to create social media marketing objectives and iClick Solutions can help. The social media marketing objective must directly solve your communication problems AND have a clear way to benchmark before and after results.
The goal behind iClick Solutions social media marketing services are to put your company in a position to tap into the two-way social media conversation naturally happening between you and your customers through social sites as shown above. Our social media marketing services are created to show you where prospective customers are talking about you, the areas where you can best get involved, and the tactics you should use to help increase brand awareness.
Whether it is user generated news, bookmarking, blogging, tweeting, posting in forums or optimizing video, it’s all social media, and it’s what we have been concentrating on for the past 3 years. Social media comes in all shapes and sizes, and we work to create custom social media marketing solutions that help your bottom line. Buzz, branding, traffic, links & mindshare - each company has a unique set of goals and we can help you achieve them through social media marketing.
Want to figure out how social media can become part of your online marketing strategy? Contact Us today so we can discuss your social media marketing strategy today!